AMA: Video marketing workshop
|Date:||10:00 am to 5:00 pm, Sep 5, 2012|
|Venue:||Dovecot Studios, Edinburgh|
|Link:||More information and booking|
A hands-on master class on creating video for the web.
What is it about?
Writing great copy that does justice to the artistic experience can be challenging. Video can help solve this – whether that’s by doing show clips, exhibition previews, interviews, behind the scenes content or short clips from artists, audiences, and visitors. And it can be done on limited time and money. This highly practical master class includes hands-on filming and will show you how to create engaging video content in-house, and importantly, how to get it online and seen by your target market.
What will I gain?
- An overview of the different styles of video production and examples of best practice,
- insights into the creative process: story-boarding, scripting, briefing and filming,
- how to edit and upload to different platforms plus an introduction to live streaming,
- how to optimise video for maximum reach and return on investment.
Who is it for?
This event is aimed at anyone wanting to create engaging video for the web.
Trainer: Christian Payne
Christian Payne (AKA @Documentally) is an experienced journalist, working in social media, citizen journalism, professional photography and audio and video podcasting. He maintains and host blogs and podcasts with readers and listeners in over sixty countries. Christian mainly blogs at www.OurManInside.com and Documental.ly.
AMA member rate: £175 (excl VAT) or non member rate: £250 (excl VAT)